The 67th Miss World competition will be held in China, early December

SHENZHEN, April 8 — The official Miss World 2017 Press Conference took place on April 8th 2017 at Hilton Shekou Shenzhen, with the presence of Miss World Chairman Julia Morley, reigning Miss World Stephanie del Valle, former Miss World titleholders from China Yu Wenxia and Zhang Zi Lin, as well as members of the official host commitee.

Although no final dates were announced, earlier this month news outlets in China reported that the Miss World festival would take place starting November 4th, with the grand finale in the city of Shenzhen on Saturday, December 2nd.  The Miss World Organization still has to confirm the date.

Sanya news reported that Miss World executive producer Steve Douglas had been in China at the end of February to sign the contract with the host committee.

This year’s event will be joint-hosted by the cities of Shenzhen, Haikou and Sanya (the last two located in the island of Hainan). About 130 contestants are expected this year.

Miss World will have a new format this year which will include a greater emphasis on social media and interactivity throughout the 28 day festival.

Miss World is also appointing New Silk Road Group (a leader in China’s Fashion and Culture Industry) to operate the Miss World China Franchise. NSR will be the hosting partner for Miss World 2017 Final. New Silk Road was the group that first discovered Zhang Zilin who went on to become China’s first Miss World in 2007.

Julia Morley, Chairman and CEO of Miss World Organisation announced “I am so pleased to be coming to China to work alongside the dynamic and brilliant team of New Silk Road”, group led by their CEO David Li.

“The changes to our format and presentation will take the Miss World 2017 festival to a new level. We look forward to announcing these changes in the coming weeks!”

Julia Morley also expressed her great thanks to Miss World 2007 Zhang Zilin and Miss World 2012 Yu Wenxia for joining reigning Miss World Stephanie Del Valle for the announcement; “I am thrilled to see them all here today Zilin and Wenxia look the same today as the day they won their titles!”